Call For Papers

The ICEMMI aims to explore emerging trends and future directions in research and innovation. It provides a collaborative platform for researchers and professionals to share ideas that shape the future of their respective domains.

The conference highlights advancements in Marketing, encouraging innovative, solution-oriented research that addresses global challenges and technological evolution.

Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Impact of media on entertainment marketing
  • Consumer behavior in entertainment industries
  • Digital marketing strategies for entertainment
  • Role of influencers in entertainment marketing
  • Case studies on successful entertainment campaigns
  • Brand partnerships in entertainment marketing
  • Psychological factors in entertainment consumption
  • Social media strategies for entertainment brands
  • Emerging trends in entertainment marketing
  • Audience engagement through interactive content
  • Crisis management in entertainment marketing
  • Ethical considerations in entertainment promotions
  • Impact of streaming services on marketing
  • Innovative advertising techniques in entertainment
  • Consumer loyalty in entertainment sectors
  • Marketing strategies for live events
  • Future of entertainment marketing strategies
  • Integrating technology in entertainment promotions
  • Cultural influences on entertainment marketing
  • Measuring success in entertainment marketing

Assessment

Submissions will be assessed for originality, innovation, and relevance. Accepted papers will be presented at the conference and considered for publication opportunities in reputed academic platforms.

Registration

Participants are requested to complete the registration process following acceptance of their paper. Registration ensures inclusion in the conference schedule and official records.

Publication

All accepted manuscripts will be eligible for publication consideration in conference proceedings and associated academic journals.

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