Call For Papers
The ICCRMB aims to explore emerging trends and future directions in research and innovation. It provides a collaborative platform for researchers and professionals to share ideas that shape the future of their respective domains.
The conference highlights advancements in Banking, encouraging innovative, solution-oriented research that addresses global challenges and technological evolution.
Authors are invited to submit papers addressing, but not limited to, the following areas:
- Customer engagement strategies in banking
- Personalization in banking services
- Impact of social media on CRM
- Customer loyalty programs in finance
- Data-driven customer insights
- Omni-channel customer experience in banking
- CRM technologies in financial institutions
- Customer feedback mechanisms in banking
- Segmentation strategies for banking customers
- Retention strategies for banking clients
- Role of AI in customer service
- Customer journey mapping in finance
- Cross-selling strategies in banking
- Customer relationship metrics and KPIs
- Digital transformation in CRM practices
- Ethical considerations in customer data
- Innovations in customer service delivery
- Customer trust and relationship management
- Impact of mobile banking on CRM
- Future trends in banking CRM
Assessment
Submissions will be assessed for originality, innovation, and relevance. Accepted papers will be presented at the conference and considered for publication opportunities in reputed academic platforms.
Registration
Participants are requested to complete the registration process following acceptance of their paper. Registration ensures inclusion in the conference schedule and official records.
Publication
All accepted manuscripts will be eligible for publication consideration in conference proceedings and associated academic journals.